Tomorrow's World | Web Shoppers: The Future of Fashion? (2000)

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Tomorrow's World | Web Shoppers: The Future of Fashion? (2000)

"Some people find that shopping by computer lacks the human touch."

Philippa Forrester gets to experience a shopping trip to Paris, from the comfort of her room, thanks to the wonders of turn-of-the-millenium technology.

In 1999, British shoppers spent an estimated 230 million pounds shopping on the internet, a figure that is expected to grow and grow. When it comes to shopping for clothes, though, internet shopping can lack the sense of discovery of an old-fashioned trip to the shops. Enter the "web shopper" - in this case Laetitia - a personal shopper equipped with rollerblades, a laptop, a web cam and a mobile phone, who will navigate the ailses of Paris' chicest shops for you, and send you digital pictures of the latest stock. It's just like being there!

Clip taken from Tomorrow's World, originally broadcast on BBC One, 16 February, 2000.

BBC Archive

public broadcaster

Tomorrow's World | Web Shoppers: The Future of Fashion? (2000)

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